Prime Highlights:

• Store raises €6 million in seed fundingto expand its B2B solar marketplace across Europe.
• The platform aims to simplify and digitize solar, PV, and battery equipment procurement, improving efficiency and transparency for businesses.

Key Facts:

• Europe’s solar and storage market is valued at €35–40 billion annually, with equipment often changing hands multiple times before installation.
• Store enables verified sellers to list products with structured data and dynamic pricing, while buyers can get instant quotes and complete transactions with flexible payment options.

Key Background:

Warsaw-based sun.store, a B2B marketplace for solar components, has raised €6 million in seed funding to grow its operations across Europe. The funding round was co-led by Contrarian Ventures, Market One Capital, and Movens Capital, with participation from FJ Labs, Push Ventures, and Aidiom. The investment will help the company improve its platform, speed up product development, and expand its commercial and operational teams.

Founded in 2023, sun.store aims to make the buying and selling of solar, PV, and battery equipment simpler and more efficient. Traditionally, smaller installers, distributors, and EPC firms have relied on emails and spreadsheets, causing delays, mistakes, and unclear pricing. Sun.store solves these problems by offering a digital platform for easy procurement and order management.

The platform lets verified sellers list their products with clear data, real-time pricing, and integrated logistics. Buyers, installers, wholesalers, and EPCs have the facility of searching, comparing, and getting instant quotes, and have a flexible payment option to complete transactions. Orders are also followed through the system to the end, minimizing mistakes and time wastage.

Europe’s solar and storage market is worth €35–40 billion a year, with equipment often changing hands multiple times before installation. Much of this trade still happens offline, which slows down processes and limits transparency. Sun.store wants to become the top digital marketplace for clean-energy equipment, including HVAC systems, heat pumps, e-mobility infrastructure, and electrical components.

The new funding will also help with merchant onboarding, sourcing, and business development, while growing sun.store’s network of buyers and sellers. The company is hiring across multiple teams to support its goal of improving Europe’s clean-energy supply chain.

With its digital approach, sun.store is set to make solar procurement faster, simpler, and more transparent for businesses across Europe.

Read Also : CJ Group Accelerates European Expansion Under Chairman Lee Jay-hyun